Privacy policy

Localyze is a digital advertising technology Company Localyze provides a technology that places advertising onto our marketplace of publishers' websites. We also have a platform that helps us understand how users interact with our technology. We provide both our advertiser and publisher clients with access to the platform so they can understand user interactions with our technologies as well.

Localyze, Inc. ("Localyze" or "we") respects the privacy concerns of the users of its website, www.Localyze (the "Website"). Localyze thus provides this privacy policy to explain what information is gathered during a visit to the Website and through our services and how such information may be used.

Use of Information

As a general policy no personally identifiable information, such as your name, address, or e-mail address, is automatically collected from your visit to the Website. However, certain non-personal information is recorded by the standard operation of Localyze Internet servers. Information such as, general clickstream behavior, the type of browser being used, its operating system, your IP address, and information about your geographic location derived from your IP address is gathered in order to enhance your online experience. Localyzes advertising products collect this information only from this Website and websites on which our advertising products are enabled. Additionally, we may engage with certain third parties that provide additional information on demographics, geography and interest areas that we may leverage in selecting ads to display to consumers. For further information regarding use of Google analytics tools, please see below.

Localyze uses the information that we collect via our technology to understand and analyze the way our users interact with our technologies, to serve more relevant advertising, to improve the way our technologies and platform operate, and for ad delivery and reporting purposes. Localyze discloses automatically collected and other aggregate non-personally-identifiable information with interested third parties to assist such parties in understanding the usage, viewing, and demographic patterns for certain programs, content, services, advertisements, promotions, and/or functionality on the Website or via its services.

Specific uses of information on this Website may include:

All this personally identifiable information may be associated with the usage information and technical information described above.

Legal Disclaimer: Localyze may disclose user information in special cases when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference (either intentionally or unintentionally) with Localyze rights or property, other users of the Website, or anyone else that could be harmed by such activities. Localyze may also disclose user information when necessary to comply with a court order, legal process or other legal proceeding.

Children's Privacy: Localyze is very sensitive to the issue of children's privacy. Our Website, products, and services are neither developed for, nor directed at, children, and we do not knowingly collect personal information about children under 13. If you believe your child has provided Localyze with personally identifiable data, or registered at the Website and you would like to have the data removed, please contact us at hello@localyze.co

Links to External Websites: When you visit any of the websites that participate in our advertising marketplace and view ads from our advertisers, we collect information, including technical information and usage information about your activities on such sites. Such information may be combined with information collected from other sources. Localyze is not responsible for the content or practices of third party websites not owned or controlled by Localyze, nor for publishers or advertisers registered to its services. Localyze is also not responsible for any information that you might share with such linked websites. You should refer to each such website's respective privacy policy and practices prior to disclosing any such information.

Choice/Opt-Out: The Website may provide you the opportunity to opt-in to receive communications from us at the point where we request information about you. You always have the option of removing your name from any e-mail list in order to discontinue any such future communications. In order to ensure immediate removal from any list, please follow the specific instructions set forth within the communications you receive from Localyze which you no longer wish to receive. If you are unsuccessful in completing the instructions specified in any such communication, please e-mail us at hello@localyze.co, including a copy of the undesired email attached to the request, and state you wish to be removed from the mailing list.

Use of Cookies: Cookies are pieces of information that a website transfers to an individual's computer hard drive for record keeping purposes. Cookies make using our Website and technologies easier by, among other things, saving your passwords locally and preferences for you. These cookies are restricted for use only on our Website or websites which our advertising products are enabled on, and do not transfer any personal information to any other party. Most browsers are initially set up to accept cookies. You can, however, reset your browser to refuse all cookies or indicate when a cookie is being sent. Please consult the technical information relevant to your browser for instructions. If you choose to disable your cookies setting or refuse to accept a cookie, some parts of the Website may not function properly or may be considerably slower.

Contact Information for Questions, Comments and Complaints: If you have any questions, comments or complaints about www.Localyze or about this privacy statement, please contact:

Via mail:

Alchemy Advertising Pvt. Ltd.
11th Floor Gazdhar Enclave, Off Link Road, Andheri (W), Mumbai - 53

Via email: hello@localyze.co

Information provided by you via general e-mail inquiries to Localyze such as your e-mail address is used only to respond to your inquiries in the ordinary course of business and is never shared with third parties.

Google Analytics. We use a tool called "Google Analytics" to collect information about use of this Website. The Google Analytics features we have implemented are based on Display Advertising (e.g., Remarketing, Google Display Network Impression Reporting, the DoubleClick Campaign Manager Integration, or Google Analytics Demographics and Interest Reporting). We will use your user data from Google's Interest-based advertising or 3rd-party audience data (such as age, gender and interests) within Google Analytics to target interest based advertising to visitors of our Website. We do not combine the information collected through the use of Google Analytics with personally identifiable information unless you have robust notice of, and your prior affirmative (i.e. opt-in) consent to, that merger. Users can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings https://www.google.com/settings/ads or by opting out via https://tools.google.com/dlpage/gaoptout.

Security: Security for all personally identifiable information is extremely important to us. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, Localyze cannot ensure or warrant the security of any information you transmit via the Internet. By transmitting any such information to Localyze, you accept that you do so at your own risk.

Transfer of Data Outside Your Territory. Localyze technology, by its nature as an online 'software as a service', may store and process information in various locations throughout the globe. If you are a resident of a jurisdiction where transfer of your personal information to another jurisdiction requires your consent, then you hereby provide us with your express consent to such transfer of your data.

Your Acceptance of These Terms: By using the Website, you accept the policies and restrictions set forth in this online privacy policy. If you do not agree to this policy, please do not use the Website. If we decide to change our privacy policy, we will post those changes to this privacy policy, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We reserve the right to modify this privacy policy at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our homepage.